Richard

Supriano

Work of the World :)

Can your Apple do that? (Samsung)
It’s Basically Cheating (Quest)
ALERT!
The future of learning is working (Mulitverse)
Recommended by the Pros (Samsung)
Quick Share 2024 (Samsung)
WNBA Commissioner’s Cup (WNBA)
Trending Billboards (Google)
~~Martell~~
Wikileaks
American Eagle
Samsung Holiday
~~Billionaire Boys Club~~
A.List Daily/Ayzenberg
Samsung Tab S9
Crocs
~~Samsung Galaxy Book2~~
~~Architorture~~
Samsung Roblox/VMA
AudioBook
~~Samsung Companion~~
Viceland
Barbie Dreamhouse Kids
Fuckboy Magazine + Fuckboy 1.5
~~Keep Your Eyes On The Page~~
~~Nowhere Festival~~
Broad City
~~Deez Notes~~
~~THESIS X THESIS~~
What if the Allies Lost WW1
~~Ballpit Mag/Weirdson Magazine~~
~~Duracell~~
~~UnSame~~
~~MilknBone~~

Richard Supriano

Is designer
is not not a designer

Samsung

Can your Apple do that?

Within Samsung’s 2024 campaign, these OOH ads were released in LA and Times Square respectively. The concept behind the campaign is valuing Samsung’s features that their competitor Apple doesn’t have in their hardware. Using the apple as symbolism to show features exclusive to Samsungs Galaxy S24 Ultra. From using the minimalist environment, to the literal apple, this campaign is the essence of competition and taking oen down to boost your own.

Richard

Supriano

Samsung

Can your Apple do that?